Cathy Stepp, Secretary, Department of Natural Resources, headed a ceremony to enroll Red Eye Brewing Co. brew pub and restaurant in the Wisconsin Green Tier program at the Tier 1 level last week Wednesday at Red Eye, Washington Street, Wausau. Red Eye has the distinction of becoming the first brew pub and restaurant in Wisconsin to achieve this status and the only Green Tier 1 business in Marathon County.  Read last week’s press below and Cassandra Vinch’s article for WAOW to learn more.

To achieve enrollment, Red Eye had to demonstrate a satisfactory environmental record, commit to superior environmental performance and implement an Environmental Management System. Tier 1 is designed to encourage innovation, collaboration and new environmental goal setting. 

According to Brett Danke, an owner, Red Eye has since it opened in May 2008 implemented an environmental policy and practiced sustainability efforts throughout its business operation. The company’s environmental record was documented in its Green Tier application. (Red Eye Environmental Policy follows). 

According to the DNR, Green Tier Program legislation provides incentives such as regulatory flexibility and permit streamlining to environmentally responsible businesses. The law creates a program in which qualified businesses make legal commitments to superior environmental performance through contracts negotiated with the Department of Natural Resources. The businesses in exchange are allowed flexibility in how their environmental goals are achieved.

Ceremony in Shadow of Solar Panels 

Sec. Stepp will present the Green Tier 1 enrollment certificate to Danke during ceremonies to be held in the shadow of the solar voltaic panels car port in the Red Eye parking lot.  Alderperson Romey Wagner will speak on behalf of the City of Wausau. A reception and tour of Red Eye’s environmental business practices will follow. 

Applications of its environmental policy most obvious to Red Eye visitors are the solar voltaic panels car port installed in June, solar water heating panels on the roof and waterless toilets in rest rooms. A conversion to all LED lighting was recently completed. 

To reduce its carbon footprint, Red Eye purchases food ingredients locally and regionally, sends its spent brewing grains to local farmers for feed, uses recyclable containers for takeout foods, and serves beer only in glass mugs and glasses or refillable take away growlers. Excess baked goods are donated to a local food pantry.

Red Eye is located on a Metro Ride bus route. It promotes bicycle transportation by its guests. And it sponsors an adopt-a-highway cleanup effort.

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To learn more about Red Eye’s environmental policy please visit their sustainability page