SC Johnson touts renewable energy commitment

From a media release issued by SC Johnson:

RACINE, Wis., Oct 17, 2008 /PRNewswire via COMTEX/ — Innovation isn’t just the hallmark of SC Johnson’s products, it’s also fundamental to how its products are made. That’s why when consumers reach for a can of Pledge(R) furniture polish produced with green energy, or a Ziploc(R) bag made with wind power, they can feel good knowing their purchase is from a company that’s doing what’s right for people and the planet.

In fact, one in every two U.S. households(1) is making a difference by using an SC Johnson product around their home, such as Windex(R), Pledge(R), Ziploc(R), Glade(R), Raid(R) or Scrubbing Bubbles(R), all of which are made using renewable energy. That’s nearly 57 percent of U.S. households — or 66.2 million families — making a difference when they buy SC Johnson products.

This important point of difference is highlighted in a new advertisement from SC Johnson, featuring company Chairman and CEO Fisk Johnson. The ad highlights the company’s innovative use of clean and efficient alternative energy sources at its manufacturing operations in Michigan and Wisconsin, and in Medan, Indonesia. “We’re reducing greenhouse gases all over the world,” Johnson says in the 30-second television spot airing in the United States. “So when you reach for Windex(R), Pledge(R), or any SC Johnson product, you can feel good about it.”

Among the alternative energy innovations highlighted in the ad are:

— SC Johnson’s use of wind power electricity for its Bay City, Michigan factory that produces Ziploc(R) brand products, a move that replaces almost half the factory’s annual purchase of coal-fired electricity and helps keep 29,500 tons of carbon dioxide out of the atmosphere annually.

— Its use of cogeneration turbines to produce green energy utilizing methane piped in from a local public landfill as well as natural gas. SC Johnson’s cogeneration turbines generate the entire average daily base-load electrical demand of its largest global plant, in Racine, Wisconsin.

— The company’s construction in Medan, Indonesia of an innovative burner/boiler system that runs on palm shells, the remaining waste of the palm oil industry. By transferring this former waste product into a fuel source, the system has cut greenhouse gas emissions at the Medan factory by more than 15 percent and reduced use of diesel fuel by 60 percent.

Time to broaden definition of what's sustainable

Time to broaden definition of what's sustainable


The all-electric vehicles from
Columbia ParCar offer one transportation
alternative to the internal combusion engine. (Photo courtesy of
Columbia ParCar, Reedsburg, WI.)


From an editorial in The Thomah Journal:

For all the attention the banking and insurance bailouts have received — and anything that involves $1 trillion of taxpayer money deserves attention — it’s only a short-term fix to what ails the American economy and American living arrangements. To solve its long-term problems, America needs a new sustainability agenda.

Unfortunately, discussions of sustainability are limited to the poor and whether it’s possible, for example, to guarantee adequate health care for everyone. That’s a very narrow definition. We need a broader view of sustainability that examines:

* Mobility. Exurban lifestyles in which people live in big houses and drive big automobiles to jobs located 30, 40 or 50 miles away impose a huge cost on the economy and environment. We need an agenda of sustainable neighborhoods that require us to drive fewer miles — or not at all — to meet basic needs.

* Energy. It’s unclear how much oil lies beneath the earth’s surface, but this much is beyond dispute: oil is a finite resource, and it will run out some day. It’s not too early to invest in clean, renewable energy sources and develop an alternative to the internal combustion engine. . . .

A nation that can massively subsidize exurban sprawl, non-renewable energy, corporate farms and pre-emptive war is capable of sustaining a sturdy safety net for our sickest, poorest and most vulnerable citizens. It’s just a matter of leaders adopting a new vision of what’s sustainable and what needs to change.

Renewable energy needed to cut mercury pollution

A letter by Kristin Charipar to the editor of the Milwaukee Journal Sentinel:

The Oct. 5 article “Strict mercury rules likely to take effect” did not mention a key element: According to the Energy Information Administration, two-thirds of Wisconsin’s electricity comes from coal-fired generation. If Wisconsin used more sustainable and less polluting forms for electricity, this mercury rule would not be so controversial.

Wisconsin needs to move toward sustainable energy policies. I fully support the proposed mercury rule because it will give electric companies an additional incentive to stop proposing coal power plants (which not only release mercury but also lots of greenhouse gas emissions) and invest in renewable energy instead. This is rule is taking a step in the right direction by focusing on humanity (our environment and health) rather than a monthly bill.

I applaud the Department of Natural Resources for its work on the mercury rule and hope the government will continue to move toward policies that will make Wisconsin a clean and green place to live.

What's the payback? Don't ask.

From an article by Randy Hanson in the Hudson Star-Observer:

Craig Tarr has grown mildly impatient with people who ask what the payback is on the solar energy systems he designs.

“I don’t like to discuss things in terms of payback,” he says. “My question to that is, when you bought your plasma TV was there a payback? Or did you do it because you wanted to, and it brought comfort to your life?”

For the people who buy his solar energy systems, part of the payback is knowing that they have reduced their carbon footprint.

Craig Tarr, a professional engineer, earns about half of his income by designing renewable energy systems. His goal is to make renewable energy 100 percent of his business within two or three years.

Tarr is the founder of Energy Concepts, a two-year-old renewable energy business located at 2349 Willis Miller Drive in Hudson’s St. Croix Business Park. He’s formed a partnership with Paul Steiner of Steiner Plumbing, Electric & Heating of River Falls, which installs the solar and wind energy systems that Tarr custom designs for homes and businesses.

Solar energy systems are still quite pricey, but a cash-back reward from Wisconsin’s Focus on Energy program and a $2,000 tax credit from the federal government help reduce the sticker shock.

According to Tarr, a solar hot-water system for a family of four at a price of $11,000 to $12,000 is the best buy for residential customers.

Focus on Energy provides a 20 percent cash-back reward on renewable energy systems, which reduces the price of a $12,000 system by $2,400. The $2,000 federal tax reduction further lowers the price of a $12,000 system to $7,600.

Area Xcel Energy and St. Croix Gas customers are eligible for the Focus on Energy rebate. St. Croix Electric Cooperative doesn’t participate in the program and its customers aren’t eligible for the rebate.

Businesses and residences open for solar tours, Oct. 3-4

Many solar-powered and energy-efficient businesses and homes around Wisconsin, including western Wisconsin, will be open to the public during the Wisconsin Solar Tour on October 3 and 4.

The tour demonstrates that renewable energy is practical, reliable and a realistic choice for home and business owners. Tour sites are owned, lived in, and worked in by ordinary people. They are helping others open the door to renewable energy.

Although it is officially called the Wisconsin Solar Tour, sites include all sorts of renewable energy technologies and other innovative features. On the Wisconsin Solar Tour you can see:

Wind and solar (PV) electric systems
Solar thermal and solar water heating systems
Green building construction and passive solar design
Energy efficient heating technologies
Energy efficient appliances
Environmentally friendly landscaping
And more!